Eduardo Kobra via Matrix

The Birth of the Matrix →

No princípio...

Esse Matrix baiano foi fundado (com afeto!) numa questão fundamental: Como é possível fazer com que os músicos mais importantes historicamente do Brasil sejam descobertos por pessoas que vivem em qualquer lugar da Terra?

A resposta foi incluí-los num matrix no sentido original da palavra: “fonte”, de “mater”, latim para “mãe”...

...um matrix que também incluiria membros da economia criativa de todo o mundo: escritores e jornalistas, pintores, cineastas, coreógrafos, programadores de computador, designers de som e cenografia, designers de moda, matemáticos…

Por este meio, podemos pessoalmente alcançar profundamente a realidade da economia criativa global que está realmente lá fora: Roberto Mendes de Santo Amaro pode recomendar João do Boi de São Braz. Munir Hossn de Salvador, mas agora morando em Paris, pode recomendar Roberto Mendes. Alfredo Rodriguez de Havana, mas agora morando em Nova York, pode recomendar Munir Hossn. E Quincy Jones de Los Angeles pode recomendar Alfredo Rodriguez. Quem conhece Quincy Jones agora pode descobrir João do Boi (entre os músicos absolutamente mais fundamentais do Brasil) em apenas quatro passos.

Este não é um exemplo isolado. Caminhos curtos de apenas alguns passos entre pessoas criativas amplamente díspares são universais em todo o Matrix. Tal é o fantástico poder matemático do fenômeno do pequeno mundo, o fenômeno responsável pelos "seis graus de separação", unindo a maioria dos seres humanos à maioria dos outros em cerca de seis passos. Essa é a superpotência do Matrix baiano.

O Matrix baiano está aberta a todos da economia criativa global. Foi construído numa loja de discos no Centro Histórico de Salvador por um americano que trabalhou anteriormente em Nova York recuperando royalties não pagos para artistas como Aretha Franklin, Barbra Streisand, Led Zeppelin, Cat Stevens (Yusef Islam), Astrud Gilberto, Airto Moreira, Mongo Santamaria, Ray Barretto, o primeiro produtor de Bob Marley, Clement Dodd, o mestre de jazz Jim Hall e outros.

Agora o projeto é mostrar ao mundo o que é que a Bahia tem. Ao permitir que todos na economia criativa global também podem estender a mão ao redor do mundo e mostram ao mundo o que é que eles têm.

O Matrix é capaz de atingir profundamente... esta é a vila de São Braz, no Recôncavo baiano, criada por escravizados que escaparam para uma liberdade marginal...

In the beginning...

This Bahian Matrix was founded (with love!) on a fundamental question: How is it possible to make Brazil’s most historically important musicians discoverable by people living anywhere around the Earth?

The answer was to include them in a matrix in the original sense of the word: “source”, from “mater”, Latin for “mother”...

...a matrix which would also include members of the creative economy from everywhere else: writers and journalists, painters, filmmakers, choreographers, computer programmers, sound and set designers, fashion designers, mathematicians…

By this means we can personally reach deeply into the reality of the global creative economy that is really out there: Roberto Mendes of Santo Amaro can recommend João do Boi of São Braz. Munir Hossn of Salvador but now living in Paris can recommend Roberto Mendes. Alfredo Rodriguez of Havana but now living in New York City can recommend Munir Hossn. And Quincy Jones of Los Angeles can recommend Alfredo Rodriguez. Anybody who knows Quincy Jones can now discover João do Boi (top photo; "John of the Ox" in English, the vastly important Son House of Brazil) in just four steps.

This is not an isolated example. Short pathways of just a few steps between widely disparate creative people are universal throughout the Matrix. Such is the fantastic mathematical power of the small world phenomenon, the phenomenon responsible for “six degrees of separation”, joining most human beings to most others within some six or so steps. This is the Bahian Matrix’s superpower.

The Bahian Matrix is open to all in the global creative economy. It was built in a record shop in Salvador’s Centro Histórico by an American who formerly worked in New York city retrieving unpaid royalties for artists including Aretha Franklin, Barbra Streisand, Led Zeppelin, Cat Stevens (Yusef Islam), Astrud Gilberto, Airto Moreira, Mongo Santamaria, Ray Barretto, Bob Marley’s first producer Clement Dodd, jazz great Jim Hall and others.

Now the project is to show the world o que é que a Bahia tem (what it is that Bahia has). By letting everybody in the global creative economy likewise reach out across the planet to connect as they wish and show the world what it is that they have too.

The Matrix is capable of reaching deeply...this is João's village of São Braz, in the Bahian Recôncavo, created by enslaved who'd escaped to a marginal freedom...

ALL IS CLOSER THAN WE IMAGINE
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CURATION

from this node by: Criador acima/Creator above

This is the Universe of

Name: Eduardo Kobra
City/Place: São Paulo
Country: Brazil

Life & Work

Bio: From the outskirts of São Paulo to the world. Born in 1975 in Jardim Martinica, a poor neighborhood in the south of São Paulo, the artist Eduardo Kobra has become one of the most recognized muralists today, with works on 5 continents

Since the Olympic Games in Rio in 2016, he holds the record for the largest graffiti mural in the world - first with ‘Etnias’, painted to celebrate the event, with 2,500 square meters; mark surpassed by himself in 2017, with a work in honor of chocolate that occupies a wall of 5,742 square meters on the margins of the Castello Branco Highway, in the Metropolitan Region of São Paulo.

One of his most famous works is ‘O Beijo’, performed in 2012 on the High Line in New York - erased four years later. It is a colorful reinterpretation of the image made by the American photojournalist Alfred Eisenstaedt (1898-1995) on August 13, 1945, when the people took to the streets to commemorate the end of World War II.

Kobra started drawing on walls in hiding, as a graffiti artist, even during his adolescence. The taste for spontaneous street art was already visible in the boy, who collected warnings for unauthorized interventions at school and was even arrested three times for environmental crime - precisely because of the irregular use of sprays on nearby walls.

In the 1990s, he worked making posters, painting toy scenarios and creating decorative images for events in what was the largest amusement park in Brazil. It was the first time that he, the son of a tapestry maker and a housewife, had made money from his images. The work was successful, so much so that it earned him invitations to work in other companies and with advertising agencies.

His urban art began to gain visibility in the following decade. In 2007, he appeared prominently in the media for the first time because of the Muro das Memórias project, in which he immersed himself in the universe of old photos from São Paulo and started to reproduce them in the streets in sepia tones or in black and white, presenting a graffiti style different from the one that spread around the city.

This project ended up becoming a brand, the embryo of much of what was to come next.

Kobra became an obstinate researcher of historical images and there were many times when such predilection, stamped on gigantic walls, ended up serving to rescue the importance of places and strengthen the sense of belonging of its inhabitants.

Self-taught, the muralist admits that he learned and developed his art by observing the work of artists he admires - from the mysterious exponent of street art Banksy, a British whose identity has never been revealed, to names like the American Eric Grohe (1944-), the also North American Keith Haring (1958-1990) and Mexican Diego Rivera (1886-1957).

The projects started to add up. At Greenpincel, Kobra demonstrates an eloquent concern for environmental causes. These panels, composed of an image and a protest phrase, are strong pamphlets for ecological causes. In this sense, its genuine themes range from fighting predatory fishing to vetoing the exploitation of animals in events such as rodeo. Global warming, water and air pollution and deforestation also appear on their murals.

In 2009, Kobra came across three-dimensional street art paintings. He decided that he could do them too. He dived into his studio, performed several tests and then put his art on the street. First on Avenida Paulista, the symbolic and financial heart of São Paulo. Then, at exhibitions around the world, from festivals in Dubai, United Arab Emirates, to events in the United States.

His sensitivity to social ills resulted in the Augmented Reality project, in which he painted ten panels in ten days in 2015, always calling attention to an important issue - from a missing girl to a homeless man who writes poems, going through the story of a dancer of poor origin from the São Paulo periphery.

More recently, in an updated visit to the old images, Kobra created the series Recortes da História. Instead of starting from old photographs that portray the memory of a place, the artist turns to remarkable moments in the history of humanity. Thus, scenes like that of the American activist Martin Luther King (1929-1968) giving a speech against racism gain walls by the Brazilian artist's features.

In the Olhar a Paz project, Kobra portrays historical personalities who have fought against violence, for the dissemination of a culture of peace throughout the world. It is when Brazilian art endorses - and often echoes - messages of brotherhood and non-violence. He has stamped on walls Indian activist Mahatma Gandhi (1869-1948), Holocaust victim Anne Frank (1929-1945), Pakistani activist Malala Yousafzai (1997-) and German scientist Albert Einstein (1879-1955), between another examples.

The legacy of his past in hip-hop is revived in the most striking style of his art: hyper-realistic images, often based on photographs of personalities, such as the Brazilian architect Oscar Niemeyer (1907-2012), the Spanish artist Salvador Dalí ( 1904-1989) and the Brazilian musician Chico Buarque (1944-), covered with strong and contrasting colors. These colors ended up becoming his main calling card around the world, the striking style of his work. And, to a greater or lesser degree, they started to appear in works from the most diverse phases of his career.

His first mural outside Brazil was in Lyon, France, in 2011. At the time, he had been invited to illustrate a wall in a neighborhood that was undergoing a process of revitalization - that is, he used his Muros da Memória approach to help with historical appreciation of the region. Since then, he has painted in countries such as Spain, Italy, Norway, England, Malawi, India, Japan, United Arab Emirates, in addition to several North American cities.

He lives in São Paulo, where his studio is also located.

Contact Information

Email: [email protected]
Telephone: +55 11 3791-4605

Media | Markets

▶ Instagram: kobrastreetart
▶ Website: http://www.eduardokobra.com
▶ YouTube Channel: http://www.youtube.com/c/EduardoKobra

Clips (more may be added)

0:12:32
Eduardo Kobra: Expressing His Feelings Through Art
By Eduardo Kobra

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Imagine the world's creative economy at your fingertips. Imagine 10 doors side-by-side. Beyond each, 10 more, each opening to a "creative" somewhere around the planet. After passing through 8 such doorways you will have followed 1 pathway out of 100 million possible (2 sets of doorways yield 10 x 10 = 100 pathways). This is a simplified version of the metamathematics that makes it possible to reach anybody in the global creative economy in just a few steps. It doesn't mean that everybody will be reached by everybody. It does mean that everybody can be reached by everybody.